As our Digital Marketing Manager, you will be responsible for developing, implementing, and managing marketing campaigns that promote Kraymer Art’s brand and products. You will have the opportunity to shape our digital presence and drive engagement across multiple channels.
Key Responsibilities:
- Strategy & Planning: Develop and execute a comprehensive digital marketing strategy aligned with business goals.
- Campaign Management: Plan and manage paid advertising campaigns on Google Ads, Facebook, Instagram, and other platforms.
- Content Creation: Oversee the creation of engaging content (blogs, social media posts, email newsletters) that resonates with our target audience.
- Analytics & Reporting: Monitor KPIs using tools like Google Analytics, and provide regular performance reports with actionable insights.
- SEO & SEM: Optimize website content for search engines and manage PPC campaigns to increase organic and paid traffic.
- Brand Building: Strengthen brand identity and awareness through consistent messaging and creative campaigns.
- Team Collaboration: Work closely with the design and sales teams to align marketing efforts with product launches and promotions.